It Pays to Advertise

To prove his thesis that any product--even one that doesn't exist--can be merchandized if it is advertised properly, a young man gets together with his father's savvy secretary to market a non-existent laundry soap. Complications ensue when his "product" turns out to be more successful than even he imagined--and now he has to deliver.

Release Date

February 18, 1931

Status

Released

Original Title

It Pays to Advertise

Runtime

1h 3min

Budget

Revenue

Language

English

Production Companies

Paramount Pictures