Project ONE - A Milestone in Automotive History

Name: Project ONE - A Milestone in Automotive History
Director: Jochen Schmoll
Genre: Documentary
Released: 2023-12-15T00:00:00.000Z
Duration: 66 min
Rating: 4
Cast: Lewis Hamilton, David Coulthard, Susie Wolff, Victoria Swarovski

The Mercedes-AMG ONE: A car that made history, before it was even built.‍ ‍ What started with big promises from the AMG Management and highest expectations from not only a handpicked crowd of 275 customers but the automotive industry and beyond soon turned into a project that put the image of the entire Mercedes group at stake: misfires, problems, delays, frustrations, tensions within the management and the teams, and the rising pressure from all sides. Failure was not an option.‍