The Final Copy of Ilon Specht

Name: The Final Copy of Ilon Specht
Genre: Documentary
Released: 2024-06-10T00:00:00.000Z
Duration: 18 min
Rating: 4

The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.